Creating a Social Networking Recruitment Strategy

Creating a Social Networking Recruitment Strategy

Date: May 21, 2009

Time: 2:00 PM CST

Cost: Complimentary

Social networking sites are an important tool in a recruiter’s toolbox. However rather than dipping your toe in the water and experimenting tactically, it’s important to take a step back and think about your overall strategic approach to using social media for recruiting.

A well thought-out, coordinated strategy will ensure that your company’s recruitment message is clear, that the various online channels are integrated, and that everything you do in the web environment helps attract top-level talent and enhances your employment brand.

During this webinar sponsored by ADP, you’ll learn the best practices for creating a social networking recruiting strategy. Michelle Krier, Marketing Services Manager for Pinstripe, will explain:

• What social media is and why it’s important to have a social media strategy specifically for your recruiting function
• How to build a social networking strategy for recruitment (and how it integrates with your company’s overall social media strategy)
• What an integrated strategy looks like via a case study
• The organizational benefits of a social networking recruitment strategy, and
• How to measure success

Speaker:
Michelle Krier is marketing services manager for Pinstripe.  She oversees all advertising, branding, marketing, public relations, social media, and website development initiatives.  Michelle thrives on leveraging the latest technology tools and social media applications to maximize visibility for Pinstripe’s brand.  Her efforts keep the company’s marketing program on the cutting-edge of the talent management industry, and have landed Pinstripe’s executives front-and-center in print, broadcast, and social media.